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What you can count on

  • HRCI-certified

    Each course earns professional continuing education credits recognised by the HR Certification Institute (hrci.org)

  • Certificate of completion

    Issued upon finishing the course, ready to share on LinkedIn or add to your professional profile

  • Instant access

    Start learning immediately after purchase, no waiting, no scheduling

  • One-time payment of $247

    No subscription, no recurring fees, no surprises

  • Secure checkout

    Payments processed through Thinkific, a trusted online learning platform used by over 50,000 course creators worldwide

  • Self-paced

    Work through 20 hours of content on your own schedule

Trusted by professionals at the world's leading companies

Our Sprint Series has graduates from over 30 countries, including practitioners at Amazon, General Motors, Zoom, Deloitte, Meta, Shopify, DraftKings, Sanofi, and Sainsbury's. Whether you're a seasoned Employer Brand lead or stepping into the discipline for the first time, you'll be in excellent company.
Read more from our graduates...

"I absolutely recommend this course. Whether you are on a talent brand team, a recruitment marketer or just a marketer, in employer brand or just in the People/HR teams, this course is for you."

Diana Pinedo — Global EVP & Employer Brand Manager, DEI Consultant, Shaker


"Bryan Adams and his team put together insightful and practical material, with plenty of case studies and theoretical concepts. I'd highly recommend it to anyone who's just starting off and/or would like to refresh their knowledge in talent branding."

Anna Bertoldini — Global Head of Employer Branding, NIQ


"It was bitesized enough to keep you engaged and had a great balance of ensuring there was reflection, along with the application of theory to real business scenarios. I have come away feeling really refreshed, curious and with a great mindset."

Claire de Souza — Brand and Attraction Manager, Sainsbury's


"This certification program has challenged me to think differently about how we build our Employer Brand and activate our EVP."

Michael Rizzi — Manager, Recruitment Marketing, DraftKings

Build a stronger employer brand with expert-led resources

Turn your employer brand into a clearer, more compelling reason for the right people to choose you. These expert-led courses, templates, and tools are designed to help you refine your strategy, sharpen your messaging, and take confident action across attraction, engagement, and retention.

Frequently asked questions:

  • What is included in Happydance Academy courses?

    Each course includes practical lessons, frameworks, and resources to help you improve employer branding, recruitment marketing, and talent attraction. You can work through the material at your own pace and apply the ideas directly to your organisation.

  • Who are the courses designed for?

    The courses are designed for HR, talent acquisition, employer brand, recruitment marketing, and people teams who want practical guidance on building a stronger employer brand.

  • Can I complete the courses at my own pace?

    Yes. Happydance Academy courses are self-paced, so you can access the lessons when it suits you and revisit the material whenever you need a refresher.

  • Do I need prior employer branding experience?

    No. The courses are useful whether you are new to employer branding or looking to sharpen an existing strategy with clearer frameworks, examples, and practical next steps.

  • How will these courses help my organisation?

    They help you build a clearer employer brand, improve candidate messaging, and create more consistent talent attraction activity across your organisation.